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  • Provide peace of mind.
    Increase Enrollment.

  • Access. Choice.
    Completion. Purpose.

  • Increasing enrollment,
    yield and retention.

What Is LRAP?

LRAP Association provides a powerful response to every student and family who questions whether your college is worth it.

LRAP helps you confidently articulate and demonstrate your institutional value. All while helping you reach your strategic enrollment, retention and revenue goals.

Our program allows you to assure students of their freedom to dream and follow their passions and highest ambitions, both on campus and after graduation.

LRAP helps you meet your enrollment goals

  • Grow Enrollment and Improve Yield

    Do you lose students to fear of educational loans and debt? LRAP provides peace of mind, and a safety-net for students and families.

  • Boost Retention and Graduation Rates

    LRAP helps you reiterate your commitment to student success and graduate outcomes. Change the conversation from cost to value, and turn your students and alumni into raving fans.

  • Support Your Mission and Bottom-Line

    Help more students pursue their passions on campus, while preparing to make a positive impact on the world after graduation. Your stakeholders and budget will thank you.

Featured Case Studies

  • Offering LRAP for Incoming Students

    By offering LRAP to all incoming freshmen, Spring Arbor University achieved an 18.2% increase in enrollment, yielded $640K in additional revenue in the first year, and received incredible national media attention and support.

    View Case Study

    Securing Low-Yield, Low-Discount Students

    Corban University saw the value of LRAP to change financial conversations from cost to value, and achieved incredible results – increased enrollment, reduced discount rate, and additional net revenue to support their strategic institutional goals.

    View Case Study
  • Offering LRAP to a Defined Group

    After identifying at-risk student groups, and those less-than-likely to matriculate, Grace Bible College used LRAP with financial aid awards to proactively address students’ and families’ cost concerns, and provide the peace of mind needed to enroll.

    View Case Study

    Last-Minute Saves

    As enrollment seasons come to a close, many institutions find themselves short of deposits and financial aid resources. Two of our clients took the opportunity to test-drive LRAP with on-the-fence freshmen and non-deposited transfers – and the results were impressive.

    View Case Study

Our Clients

LRAP Articles of Interest

LRAP Specific News

These colleges will pay your student loan bills
1/22/14 CNN Money

A small but growing group of colleges are guaranteeing students that they will help them pay their student loan bills until they secure a well-paying job. Read More...

NY college promises to help student pay loans
11/30/13 New York Post

By backing up its degree with a reasonable earnings figure, [Houghton College] has done more to reassure students and parents than some of our bigger-name universities. Read More...

College to make loan payments for low-earning grads
9/18/13 USA Today

Students at one Michigan college soon won't need to worry about making student loan payments if they don't land a well-paying job right after graduation. Read More...

Industry News

Liberal Education, Soft Skills, and Success
7/14/14 Huffington Post

Those of us in the liberal arts understand that… even more important than economic success is exposure to an educational experience that helps students to understand the significance of living a life of meaning and purpose. Read More...

How College Is Like Sunscreen
6/24/14 The Atlantic

The same way a blistering sun both makes sunscreen feel ineffective and makes it more crucial than ever, recessions can both make a college degree seem ineffective and make it more important than ever. Read More...

Cash Is Still King
3/6/14 Inside Higher Education

The 2013-14 academic year marks a half-decade since the economic recession hit, but concerns about the costs of attending college are influencing incoming freshmen more than ever, a new survey shows. Read More...

  • Numerous conversations with students confirmed that the LRAP was the decisive factor in their decision to attend, even in the face of large scholarship offers from other prestigious schools.

    - Stephen Yandle, Former LRAP Administrator, Yale Law School
  • If you're really going to change the world, and if we believe that education is doing that, then we should be preparing our students to do that in whatever endeavor they choose. Whether it's a lawyer making six figures or someone working in the intercity with displaced youth, they're both important to society.

    - Matt Lucas, Provost and Executive Vice President, Corban University
  • LRAP benefits the student, it benefits the co-signer, it benefits the parents, it benefits the college - it's very powerful.

    - Scott Raymond, Executive Director of the office of Student Success, Huntington University